I design with empathy and purpose, blending research, creativity, and collaboration to create digital products that truly matter. My work is all about making technology accessible, intuitive, and impactfulhelping communities thrive and ideas come to life.
A hands-on digital science lab that opens up learning for everyone—celebrated for its creative approach to making education more inclusive and engaging.
A community-driven project connecting people with environmental action, using participatory design to create real, lasting impact.
Projects where users become partners in the process, ensuring every solution is shaped by real voices and real needs.
I listen, observe, and connect with users to uncover what really matters to them—turning those insights into thoughtful, effective design solutions.
I bring ideas to life with interfaces that are both visually engaging and effortless to use, always keeping people at the heart of every decision.
I experiment, iterate, and apply design thinking to tackle tough challenges—especially in education and social good—always looking for new ways to make a difference.
What clients are saying
We co-designed Retorno Verde. Betsy is solid when it comes to structuring ideas and making sure we don’t lose sight of the user.
Betsy supported me at Bright as a designer qhile working together. She took visual direction well and brought consistency and clarity to our marketing materials.
At Laiboyan, we worked on UX for a virtual lab. Betsy made complex systems feel clearer and helped improve the user flow a lot.
We worked together on proposal generators at Bright. Betsy was quick to understand financial logic and translate it into usable flows.
We collaborated during our research stay in Japan. Betsy supported my study by conducting experiment sessions and quickly mastering the technical tools involved. She learns new software fast and adapts with ease.
Betsy helped us build internal and external quoting tools. She was thoughtful about UX decisions and made sure things stayed user-friendly.
Curious about how I work or what to expect when we collaborate? Here are some of the questions I hear most often about my process, approach, and the way I help turn ideas into meaningful digital experiences. If you have something else on your mind, just reach out—I’d love to connect.
I always start by listening and learning—about your goals, your users, and the impact you want to make. From there, I use research, co-creation, and prototyping to shape solutions that are both practical and inspiring.Based on your needs, I’ll send over a detailed quote for your review. If everything looks good, you’ll just need to sign it—or feel free to request changes or share feedback. Once we’ve both agreed, we’ll kick things off with a design brief where we’ll define the project outline together.
I bring real people into the process from the start—through interviews, testing, and open feedback. This helps me design experiences that are welcoming, accessible, and truly useful for everyone involved.
Yes! I’m experienced working with teams across different locations and cultures. I use digital tools to keep us connected, organized, and moving forward—no matter where you are.
I’m especially passionate about projects that create positive change—whether in education, social innovation, or community spaces. If your idea aims to make a difference, I’m eager to help bring it to life.
Curious about my work, have a project in mind, or just want to connect? I’d love to hear from you.
Share your ideas, questions, or feedback—every message is welcome.
Available o. Let’s connect and collaborate.